{"product_id":"proraso-pre-shave-cream-green-tea-oatmeal-100ml","title":"Proraso Pre-Shave Cream - Green Tea \u0026 Oatmeal (100ml)","description":"\u003cp\u003eProraso has been a fixture in Italian barbershops since 1948 - and the Pre-Shave Cream is the step that makes everything else work better. Applied before your shave soap or foam, it softens the beard, opens the pores, and creates the kind of skin surface that lets a razor glide cleanly rather than drag. It's concentrated, rich, and never greasy - a 70-year-old formula that hasn't needed to change because it was right to begin with. If you're skipping pre-shave, you're doing it the hard way.\u003c\/p\u003e\n\u003ch2\u003eWho's It For \u003c\/h2\u003e\n\u003cp\u003e\u003cem\u003eWhite Line\u003c\/em\u003e - Men with sensitive or reactive skin who experience redness, irritation, or razor burn. This is the formula that makes shaving comfortable rather than something to dread. \u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSoftens and moisturizes the beard before shaving for a closer, cleaner result\u003c\/li\u003e\n\u003cli\u003ePrepares the skin surface to reduce razor drag and irritation\u003c\/li\u003e\n\u003cli\u003eConcentrated, non-greasy formula - absorbs quickly without residue\u003c\/li\u003e\n\u003cli\u003eWorks with any shave soap, cream, or foam\u003c\/li\u003e\n\u003cli\u003eMade with naturally derived ingredients\u003c\/li\u003e\n\u003cli\u003eNo parabens, silicones, mineral oils, or SLS\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow It Works\u003c\/h2\u003e\n\u003cp\u003eApplied directly to damp skin before your shaving soap or foam, the pre-shave cream penetrates the beard hair to swell and soften each strand - making them easier to cut cleanly. Simultaneously, it creates a moisture barrier on the skin that reduces friction during the pass and helps prevent post-shave irritation. Think of it as priming the canvas before you paint.\u003c\/p\u003e\n\u003ch2\u003eKey Ingredients\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/h2\u003e\n\u003cp\u003e\u003cem\u003eWhite Line \u003c\/em\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOat Extract \u003c\/strong\u003e- Deeply soothing with anti-inflammatory properties, helps calm reactive skin before the razor even makes contact.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eGreen Tea Extract\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e - A powerful antioxidant that protects the skin barrier and reduces redness and irritation. \u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eScent Profile\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003cem\u003eWhite Line\u003c\/em\u003e\u003c\/span\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e \u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e-\u003c\/span\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e \u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eLight and neutral - barely-there green tea freshness with no dominant fragrance. Designed to let your post-shave products carry the scent\u003c\/span\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003eHow To Use\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eWet your face thoroughly with warm water.\u003c\/li\u003e\n\u003cli\u003eApply a small amount of Pre-Shave Cream directly to the skin and massage in using circular movements.\u003c\/li\u003e\n\u003cli\u003eDo not rinse. \u003c\/li\u003e\n\u003cli\u003eProceed immediately with your shaving soap or foam applied over top.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eWhy MASC Recommends This\u003c\/h2\u003e\n\u003cp\u003eMost shaving irritation isn't caused by a bad razor - it's caused by insufficient prep. The Proraso Pre-Shave Cream is the most accessible, most effective solution to that problem at any price point. We recommend it to anyone who's ever complained about razor burn, redness, or a rough shave, and the response is almost always the same: why didn't I start using this sooner? At a lower price point, it's an easy add to any shave kit and makes everything else in the ritual work harder.\u003c\/p\u003e","brand":"Proraso","offers":[{"title":"Default Title","offer_id":45465530400950,"sku":"jcv1789658243455","price":7.44,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0728\/2996\/0374\/files\/proraso-pre-shave-cream---green-tea-oatmeal-100ml_1.jpg?v=1789658248","url":"https:\/\/cycleaeroclad.shop\/products\/proraso-pre-shave-cream-green-tea-oatmeal-100ml","provider":"My Store","version":"1.0","type":"link"}